MMA Annual Management Conference 2025
Organised by Macau Management Association (MMA) and sponsored by Macao Foundation, the 2025 MMA Annual Management Conference: Regional Collaboration under the New Normal: IP Activates New Business Growth for Enterprises was successfully concluded on August 29 at Macau Tower. Ms. Cheang Hio Man, Deputy Director of the Economic and Technological Development Bureau; Mr. Fong Tin Wan, the Acting Vice-President of the Cultural Affairs Bureau; Mr. Chui Sai Cheong, President of MMA; Mr. Tommy Lau, Council Chairman of MMA; Mr. Bernie Leong, Mr. Jose Tang, Mr. Paul Tse, Vice-Presidents of MMA; Mr. Vong Hin Fai, Council Vice-Chairman & Honorary Secretary General; Mr. Alex Mok, Council Vice-Chairman; Mr. Raymond Bao, Council Vice-Chairman & Honorary Treasurer; Ms. Catherine Ng, Mr. Keegan Cheang, Council Vice-Chairmen of MMA; Prof. Samuel Tong, President of MIM; and Ms. Luisa Cheang, Vice-President of MIM attended the Conference.
We were honored to have invited Dr. Wilson Lee, the President of Licensing & Franchising Association of Hong Kong CEO of Bubble Mon Licensing (International) Co., Ltd., Mr. Case Wong, Casestation General Manager & Creative Director and Founder of BucketKing, and Mr. Mann Lao, the Founder and Creative Director (Macao and Tokyo) of Chiii Design, to share their insight on the subject ranging from the development trends and their practical experiences at IP.
Addressing the Conference’s opening remarks, Mr. Tommy Lau said that the IP economy has flourished with numerous greatly-hit characters which have taken the world by storm and profoundly impacting consumer markets and economic landscapes in recent years. The Macao SAR Government is committed to promoting economic diversification in innovative ways. Leveraging IP effectively in this process could help optimize the local business environment and drive the transformation of economic models. Taking this opportunity, we hope to inspire local enterprises in market expansion and strategic development, enhance competitive advantages, promote Macao’s cultural uniqueness, strengthen soft power and foster cross-industry integration with creative industries. By injecting diversified momentum into the local economy, we aspire to expand visitor sources and achieve resilient growth in tourism-driven economic development.
